This is a video I made a few years ago, could this have been the first DLC for a console game? the video shows the European-wide on-line Sonic Adventure competition that ran from December 1st to January 14th, 2000.
Contestants from across Europe could download a specially designed version of the Sonic Adventure Emerald Coast course from a website only accessible through the Sonic Adventure game CD. Gamers are required to retrieve five pairs of hidden Reebok DMX trainers which Dr. Robotnik has stolen from Sonic's wardrobe, while still competing for the fastest completion time. Times where then uploaded to Sega's servers so that contestants could gauge their rating.
The winners would then be notified via e-mail and their names published on the Sonic Home Page and on Dreamarena at the end of the competition.
The prizes included a personalized Dreamcast pod and £1,000 worth of Reebok sportswear.
Neil Riddaway won the challenge by finishing in 46.09 seconds
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